Whitman published several Spider-Man and Marvel colouring books in the 1970's.
This book is 8.1" x 10.2" containing 48 newsprint pages with a staple binding.
Unlike a regular colouring book, the pages in this one are already partly coloured. Your job is to finish the colouring. Either:
The book features Spider-Man and the Hulk mixed in together. But never on the same page.
The images have a solid, friendly feel to them. They're well balanced, and they suit the book well.
According to the online U.S. Inflation Calendar, 79c in 1980 is $2.27 in 2016 money. That makes the 48 page count seem pretty generous.
This book appeals to my sense of nostalgia. The underlying idea is good, and so is the execution.
Strangely, the cover of the book doesn't include the words "Marvel", or "Spider-Man" or "Hulk". Very odd.